Fiorichiari 7

The project transforms an existing commercial space into a new boutique in the heart of Brera. This marks the first pop-up store for Finmark, a distributor of niche perfumery and luxury cosmetics.

The design creates a distinctive yet flexible space—a neutral backdrop for a store in constant evolution. Located at Via Fiori Chiari 7, the boutique is a dynamic showcase that hosts exclusive brand rotations, each lasting up to one month. While the structure remains unchanged, the experience continuously adapts.

The interior, conceived as a sensory showroom, is divided into two areas: an entrance hall for product displays and a secondary space for testing and purchases. The entrance features a mirrored wall with steel shelves, opposite a backlit surface framing a central table. Its pitched ceiling contrasts with the circular design of the second room, finished in fine plaster, which includes seating, a payment area, and storage access.

This boutique becomes a platform to spotlight niche perfumery’s essence: authenticity, quality, and exclusivity.